Here's exactly what happens on the 30-minute audit.
No slides, no pitch, no "tell me about your business" runaround. I pull up your Google profile live on the call, walk through what's broken, and tell you whether HALO is even a fit.
What we'll actually do on the call.
- 0:00 to 3:00
You tell me what you do and where
Name, business, address, main service. Three minutes, tops. While you're talking, I'm already pulling up your Google Business Profile, your competitors and your current reviews.
- 3:00 to 15:00
I share my screen and go through your profile
A live walk-through of your Business Profile, where you rank for your top service and city, and the three profiles that outrank you. I point out the specific gaps: missing categories, stale photos, unanswered reviews, wrong attributes. You'll leave with fixes you can do yourself tonight if you want.
- 15:00 to 25:00
I run the numbers on what it's costing you
Quick math on how many calls you're likely losing each month, what a better rating is worth in your line of work, and what ranking #1 instead of #5 means for booked jobs. Real dollars, sized to your business.
- 25:00 to 30:00
I tell you if HALO's a fit, or not
Sometimes the answer is "fix these three things yourself, you don't need us." Sometimes it's "you need HALO Growth, here's the cost and what you'd get back." Either way, you know where you stand before we hang up.
Three things, whether you buy or not.
- 1
A gap list
Emailed within 24 hours: the 3 to 5 specific things to fix on your Google profile, with exactly where to click.
- 2
A real ROI number
What fixing your reputation is worth for your business and your size. Not a generic calculator.
- 3
A clear yes or no
On whether HALO is right for you. If you're better off with Yelp ads or managing your profile yourself, I'll say so.
No prep. No homework.
- A form filled out beforehand
Booking on Calendly is all it takes. I'll have what I need by the time you dial in.
- Your passwords or admin access
Everything I look at is public: your Google profile, your website, your competitors.
- A budget or a decision
This is a diagnosis, not a sales call. Buy after if you want, or use the gap list yourself. You won't hear from me unless you ask.
- To sit through a slide deck
No PowerPoint. The demo is your actual business, live on my screen.
"I thought it was going to be a sales pitch. Shermar opened my Google profile and found 8 things wrong in 10 minutes. I fixed 3 that night and moved up 2 spots by the next week. Then I bought HALO."Al · Owner, Al's Performance Auto Repair, Philadelphia
Quick answers.
Is this really free?
Yes. 30 minutes, no cost, no commitment. If HALO is a fit, it'll be obvious. There's no need to push anyone.
What if I don't have a Google Business Profile yet?
Even better. I'll show you how to set one up the right way on the call, which saves most people months of trial and error.
I'm not in Philadelphia. Can HALO still help?
Yes. HALO works for local service businesses anywhere in the US: auto, dental, HVAC, barbers, med spas, chiropractors, contractors and restaurants. Philadelphia is just where we're based.
Can I bring my business partner?
Yes. Add them as a guest when you book on Calendly and they'll get the same invite and Google Meet link.
What if I change my mind mid-call?
Just say so and we'll wrap up right there. Your time's valuable, and so is mine.
Ready when you are.
Pick a time that works. I'll pull up your profile before the call so we don't waste a minute once we're on.
Prefer to text or email? (267) 667-0758 · shermar@halocrm.app. I reply within an hour on weekdays.